Affinity Water videos

Location Art Direction / Video Art Direction / Design

Our agency developed a new internal campaign for Affinity Water - and differing from most companies approaches where they show a series of 'values' - our solution was a little different. A poetic narrative outlining what sets Affinity Water apart from their competitors was emblazoned in various ways around the company headquarters. I storyboarded and then art directed videographers on various locations and then oversaw post-production and editing on two videos that brought the campaign to life.